Sydney Sweeney Stuns Fans By Launching Racy Lingerie Line After Illegal Stunt

The Anyone But You actress said dropping Seductress as the first collection felt like “right opening chapter” for the brand.

“It’s bold, confident, and unapologetic,” she said about Seductress. “It’s about owning your power and your desire on your own terms.”

“Starting there set the tone for Syrn as a brand that celebrates femininity in all its forms,” she said. “It’s not about dressing for anyone else; it’s about how you feel when you put it on. Seductress is that moment of stepping into yourself.”